How did dropping a plastic Pepsi bottle in a meeting with Walmart launch the cola wars? John Sculley explains more from his time as Pepsi’s youngest CEO.

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John Sculley is one of America’s best-known business leaders, with one foot in the storied history of Apple technology and the other planted firmly in 21st century innovations that change the way the world does business. Few entrepreneurs have been as successful across so many fields as Sculley. His success stories include telecommunications, financial services, healthcare, high technology, Internet services, consumer marketing, and outsourcing services.

Drawing upon many years of experience as a corporate executive, investor, entrepreneur, mentor, and rainmaker, Sculley has become a sought-after global storyteller for the digital revolution. He is a gifted speaker, sharing his perspectives on topics such as beyond globalization and reinvention of work, how adaptive companies succeed in an era of the commoditization of almost everything, solving healthcare through innovation, and new big brand consumer health services.

Best known today as the former CEO of Apple Computer, Sculley’s corporate career began in 1967 when, armed with a Wharton MBA, he was hired by Pepsi-Cola Company as a trainee. Three years later, he became the company’s youngest vice president for marketing, applying his ideas about “experience based marketing” to the Pepsi Generation campaign. He initiated the Pepsi Challenge taste tests, and oversaw development and launch of the first plastic soft drink bottle, which together dethroned Coca-Cola. By 1977, Sculley was Pepsi-Cola Company’s youngest President & CEO.

John Sculley is author newly released, MOONSHOT! Game Changing Strategies on How to Build a Billion Dollar Business. John is managing partner of Sculley Family Office with his wife Diane and they reside in Palm Beach, Florida.

What does the buzzword #IoT really mean? Intel exec Bridget Karlin explains more in our conversation about innovation around the edges.

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Bridget Karlin is managing director of the IoT strategy and technology office at Intel Corp.’s Internet of Things Group. She is responsible for managing the IoT commercialization and product strategy across all of Intel’s assets, including development of strategic business objectives, an end-to-end implementation strategy, driving external industry and partner leadership, and defining new business model innovation and the product roadmap for IoT solutions and services that will enable Intel to accelerate growth. Earlier, Karlin was responsible for driving Intel’s datacenter software portfolio synergies to deliver more complete customer solutions, and was also the general manager of the Intel Hybrid Cloud business. Previously, she held management positions with CompuCom, KPN/Getronics, Redleaf Venture Capital and Union Bank, and was president and co-founder of Thinque Systems, a pioneer in mobile software deployed in 43 countries. Karlin received her B.A. from the University of California, Santa Barbara.

How can established companies develop a long-term plan for innovation? Doblin Principal Geoff Tuff joins our conversation on innovation around the edges.

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I am—first and foremost—a strategist at heart with a deep interest in helping companies grow in nontraditional ways. I am a Principal at Monitor Deloitte and have responsibility for leading Doblin, the firm’s innovation practice.

Prior to this, I was a senior partner at Monitor Group and a member of its global Board of Directors. Since I first joined Monitor in 1992, I have worked broadly across industries—pharmaceuticals, medical devices, consumer products, beverages, information services, financial services, telecommunications, metals, chemicals, industrial products and beyond. For all of that time, I have focused exclusively on helping companies grow.

Throughout my career, I have been at the heart of developing some of Monitor’s—and now Deloitte’s—core methodologies related to driving profitable topline growth for clients. I love speaking and writing and articles of mine have been published in a variety of magazines, including the Harvard Business Review.

Michael Horn on innovation and education.

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Michael Horn speaks and writes about the future of education and works with a portfolio of education organizations to improve the life of each and every student. He is the co-founder of and a distinguished fellow at the Clayton Christensen Institute for Disruptive Innovation, a non-profit think tank; he serves as a principal consultant for Entangled Solutions, which offers innovation services to higher education institutions; and he is the director of the Education + Technology fund, a joint philanthropic project of Two Sigma and Robin Hood with the mission of unlocking the potential of technology to advance achievement for low-income students.

Horn is the author and coauthor of multiple books, white papers, and articles on education, including the award-winning book Disrupting Class: How Disruptive Innovation Will Change the Way the World Learns and the Amazon-bestseller Blended: Using Disruptive Innovation to Improve Schools. An expert on disruptive innovation, online learning, blended learning, competency-based learning, and how to transform the education system into a student-centered one, he serves on the board and advisory boards of a range of education organizations.

He is on the board of Fidelis Education, Education Elements, Global Personalized Academics, the Silicon Schools Fund, the National Association of Independent Schools, and the Minerva Institute. He serves as an advisor to Intellus Learning, Pedago, Knod, Everest Education, AltSchool, Degreed, the Adult Literacy XPRIZE, the Education Innovation Advisory Board at Arizona State University, and the Hechinger Institute on Education and the Media at Teachers College, Columbia University, and he is an executive editor at Education Next.

Horn was selected as a 2014 Eisenhower Fellow to study innovation in education in Vietnam and Korea, and Tech&Learning magazine named him to its list of the 100 most important people in the creation and advancement of the use of technology in education. Horn holds a BA in history from Yale University and an MBA from the Harvard Business School.

Duncan Clark joins us to discuss his new book, Alibaba: The House that Jack Ma Built

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Duncan Clark has been based in Beijing since 1994, when he founded the leading investment advisory firm BDA China after four years as a technology investment banker with Morgan Stanley in London and Hong Kong. In 1994, he founded the leading investment advisory firm BDA China. An expert on China’s Internet sector, Clark has been invited to Stanford University as a Visiting Scholar, where the co-founded the “China 2.0” research program. A UK citizen who grew up in the US and France, Clark divides his time between Beijing and fresh air outposts in the San Francisco Bay Area and London.

Bill Fischer, Professor of Innovation Management at IMD, on China and innovation.

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Bill Fischer is a Professor of Innovation Management at IMD. He co-founded and co-directs the IMD program on Driving Strategic Innovation, in cooperation with the Sloan School of Management at MIT and also authors a regular column for Forbes.com entitled “The Ideas Business,” (http://blogs.forbes.com/billfischer).

An engineer by training, American by citizenship, Bill has lived much of his life in Asia and Europe. He held a full-professorship and endowed chair on the faculty of the University of North Carolina at Chapel Hill (1976-1998), first moved to China in 1980, and later became the President of the China Europe International Business School [CEIBS], in Shanghai (1997-1999). He has been awarded the Silver Magnolia award, Shanghai’s highest award for foreigners contributing to the city’s development, in 1999.

He first joined IMD in 1990, and was part of the IMD team that developed the Managerial Deep Dive process for improved innovation conversations.

His most recent books include: Reinventing Giants: How Chinese Global Competitor Haier has Changed the Way that Big Companies Transform [with Umberto Lago & Fang Liu], The Idea Hunter (2011) and Virtuoso Teams (2005) [both coauthored with Andy Boynton]. All of these books address issues of innovation and talent development and expression in a variety of organizational settings.

In 2011, Bill was named by The Independent [U.K.] as one of the most influential tweeters on business issues; and by InnovationExcellence.com as one of the “Top 50 Innovation Tweeters of 2012”, as well as one of InnovationManagement.com’s 40 top innovation bloggers in 2012. In 2013, he was included among “The Top 50 Business School Professors on Twitter,” and Innovation Excellence’s “Top 50 Innovation Twitter Sharers of 2013”. Also, in 2013, Reinventing Giants, which addresses business model and corporate culture reinvention in a mature, commodity business, has been short-listed for Thinkers50 “book of the year” award.

Return guest Bill Nottingham talks open innovation.

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Bill Nottingham is a principal of Nottingham Spirk, a leading business innovation firm, founded in 1972. NS has generated nearly 1,000 global commercialized patents. The Nottingham Spirk “Vertical InnovationTM” process has helped their client / partner companies earn over $50 billion in combined sales.

The NS innovation team excels in enabling companies to build businesses in adjacent categories and to disrupt markets. They have also co-founded new venture companies, many of which have been acquired. One venture-capital backed company, co-founded by NS was the Dr. Johns SpinBrush Company, later acquired by Procter & Gamble for $475 million. It resulted in the Crest Spinbrush, the largest selling powered toothbrush line. NS also co-created the P&G’s Swiffer SweeperVac; Scott’s Snap Spreader System; helped to build the Dirt Devil product line from the beginning; and developed the Sherwin-Williams Twist & Pour paint container platform, named one of the Top 10 Package Innovations of the Decade.

NS recently collaborated with MTD Products to develop Troy-Bilt FLEX, the first modular out-door power equipment system, resulting in MTD winning Lowes 2015 Innovator of the Year Award.

Nottingham Spirk has developed an effective methodology for tech transfer and commercialization, collaborating with Cleveland Clinic, NASA and others. For example, starting with a Case Western Reserve University technology, NS co-created CardioInsight ECVue, the first non-invasive electrocardiographic mapping system. Medtronic recently acquired this technology for $93 million plus an earn-out.

Bill Nottingham serves on the Board of Trustees for the Cleveland Institute of Art, the Advisory Committee for CWRU think[box] maker space, the Technology Advisory Board for the Rock and Roll Hall of Fame, and boards of several private equity companies.

Bill has been featured on Bloomberg Radio, Sirius XM and NPR. He was a keynote speaker for the Consumer Electronics Association, Forbes Reinventing America Summit, The City Club of Cleveland, the RPM Global Leadership Summit and National Association of Medical Illustration Conference.

Nottingham Spirk has been featured on the Today Show, CNN, NBC Nightly News, Wall Street Journal, Fortune, Forbes, Japan Forbes, Bloomberg BusinessWeek, New York Times, Wired and Fast Company.

Brent Bushnell on the business of play and his work with Two Bit Circus, a Los Angeles-based experiential entertainment company which builds products and events that combine story and technology.

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Brent Bushnell is the CEO of Two Bit Circus, a Los Angeles-based experiential entertainment company which builds products and events that combine story and technology. Most recently the team launched STEAM Carnival, a high-tech entertainment showcase and workshop to inspire invention. They built a 360 video pipeline and deployed VR with haptic feedback for events with clients including NFL, NBA, Indy, Olympics, Sundance and more. They regularly serve as immersive entertainment partners for brands and location-based facilities. Previously, he was the on-camera inventor for the ABC TV show Extreme Makeover: Home Edition. He was a founding member of Syyn Labs, a creative collective creating stunts for brands like Google and Disney and responsible for the viral hit Rube Goldberg music video for OK Go which garnered 45 million views. Brent enjoys mentoring teens in entrepreneurship and publishes @brentbushnell on Twitter.

We go inside one of the world’s top consulting firms with Shu Hattori, author of The McKinsey Edge.

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Shu Hattori is an author of a global leadership book called The McKinsey Edge (McGraw-Hill Publishing), which centers around the notion that leaders can be successfully developed once the individual realizes he or she has the potential within. The success principles outlined in the book are based on his own personal experiences while at McKinsey and insights he acquired from others around him.

While at McKinsey & Company, he served in advanced industries, high-tech, and media in Asia, North America and Europe for more than five years.

Shu also co-founded Knowledge Flow, a China-Japan job portal that focuses on training and bridging IT software engineers to high-tech Japanese companies such as Hitachi and Toshiba.

From 2011 to 2012, he joined an Internet-service based venture capital and helped start-up Groupon.com in Asia, focusing on maintaining quality people and robust growth at the same time. Later, he went on to create a wedding/proposal event company, Wedding for Two, in Taipei where he was invited to talk on local TV stations and trend magazines, planning over 100 different proposals a year.

Shu earned an MBA from National Taiwan University with a full government sponsored scholarship and a bachelor’s degree in commerce with distinction from McGill University in Canada. He avidly enjoys writing and thinking. When you think more, you learn more. When you put them in writing, it becomes a reality.

Sergei Netessine, Professor of Global Technology, explains the role start-ups can play for established businesses.

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Serguei Netessine is The Timken Chaired Professor of Global Technology and Innovation at INSEAD and the Research Director of the INSEAD-Wharton alliance. Prior to joining INSEAD in 2010, he has been a faculty member at the Wharton School, University of Pennsylvania. He lived and worked in Russia, USA, France and now in Singapore.

Prof. Netessine received BS/MS degrees in Computer Science and Electrical Engineering from Moscow Institute of Electronic Technology and, after working for Motorola and Lucent Technologies, he also received MS/Ph.D. degrees in Operations Management from the University of Rochester. His current research focuses on business model innovation and operational excellence and he worked on these topics with numerous government and Fortune-500 organizations including Federal Aviation Administration (USA), Lockheed Martin, Procter & Gamble, McDonald’s, Rolls Royce, Comcast, Expedia, ABB and US Air Force. He serves on advisory boards of multiple startup companies and he is an active angel investor. Prof. Netessine also regularly participates in industry and government-organized forums on Innovation and Entrepreneurship, including World Economic Forum in Davos and World Knowledge Forum in Seoul.

Professor Netessine has been the recipient of several teaching awards for delivering classes to MBA and Executive MBA students at the Wharton School and INSEAD, and he frequently teaches and directs Executive Education Programs, including Massive On-Line programs for Microsoft and Accenture (10,000+ participants). Prolific academic writer, professor Netessine holds senior editorial positions at several leading academic journals and he co-authored dozens of publications in prominent management journals, including Management Science, Marketing Science, Operations Research, Harvard Business Review and other. His work has received extensive media coverage in CIO Magazine, The Economist, Forbes, Huffington Post, Multichannel Merchant, New York Times, US News, Business Standard and Strategy & Business and other press.

His latest book “The Risk-Driven Business Model: Four Questions that will Define Your Company” was published by Harvard Business Press in 2014. It received 2015 Axiom Business book award for “Business Theory.”