Max and Doris Starr Professor of International Business Administration at Harvard Business School, Author of Strategy Rules: 5 Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs
Professor David B. Yoffie is the Max and Doris Starr Professor of International Business Administration at Harvard Business School. He has also written extensively for The New York Times, The Wall Street Journal, and the Harvard Business Review.
http://www.businessinsider.my/author/david-b-yoffie-and-michael-a-cusumano-strategy-rul/
