In this clip Greg tells how the story behind the innovation of penicillin requires so much more than the simplistic “action hero” story that is commonly told:
You can find Greg’s blog at DigitalTonto.com and on Twitter @DigitalTonto. His first book, Mapping Innovation: A Playbook For Navigating A Disruptive Age will be published by McGraw-Hill in May, 2017.
Author, Mapping Innovation: A Playbook For Navigating A Disruptive Age
Greg Satell is a popular writer, speaker and innovation advisor, whose work has appeared in Harvard Business Review, Forbes, Fast Company, Inc. and other A-list publications. Greg helps organizations grow by identifying the right strategies for the right problems and overcome disruptive threats to their business and their industry. He applies rigorous frameworks, identifies strategic resources and works with enterprises to build an innovation playbook to tackle the challenges of the future.
For our full interview with Greg, download the Innovation Navigation podcast.