Mark Schmidt

Vice President of Marketing and Product Development, ScentAir

Using a custom fragrance to enhance customer experience. The ScentAir team explains scent marketing.

An engineer by trade, Mark has led Marketing, Product Management and Product Development teams for 25 years; 22 of which in the Automatic Identification industry. With 120 patents on which he is named, Mark helped grow Metrologic Instruments from a $24MM bar code scanning company into a $250MM industry leader, mentored by C. Harry Knowles, an industry pioneer and visionary. Mark was lured to the sweet smell of ScentAir in 2014.