COLUMN: Rich Karlgaard

Durably Innovative Companies Develop a “Soft Edge”

Forbes publisher, panelist, writer, entrepreneur, angel investor, board member, and Stanford grad Rich Karlgaard writes a column on innovation every two weeks. His most recent post details the “soft edge” that durably innovative companies develop in order to maintain consistent leadership in innovation. These companies cultivate trust, smarts, teams, taste, and story.

Read this story and Mr. Karlgaard’s other columns at http://www.forbes.com/sites/richkarlgaard/.