John Kounios

Author, The Eureka Factor

John Kounios, Drexel Professor of Psychology and Co-Author of The Eureka Factor, explains how the brain responds to moments of brilliance. Plus, we explore how this scientific research can lead to more of these insightful moments.

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John Kounios, PhD, is a professor of psychology and director of Drexel University’s doctoral program in Applied Cognitive and Brain Sciences. He has published cognitive neuroscience research on insight, creativity, problem solving, memory, and Alzheimer’s disease. His research has been funded by the National Institutes of Health and the National Science Foundation. He is a Fellow of the Association for Psychological Science and the Psychonomic Society and serves on a National Science Foundation advisory panel.